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OpenRev vs Simple Analytics

Simple Analytics describes itself as “See the traffic Google Analytics misses”

The short answer

Simple Analytics is hosted, cookieless traffic analytics from the EU, positioned to run alongside Google Analytics and count the visitors who reject consent. It has no revenue reports. OpenRev is free, self-hosted analytics built around revenue: it connects payment providers and shows which channels bring paying customers.

Facts checked on , from Simple Analytics's own site. Sources

Side by side

Pricing

OpenRev

Free. You pay only for your own hosting, and small sites fit Cloudflare's free plan

Simple Analytics

From $20/month for 100k pageviews and 1 user (+$20/month per extra user); free plan for hobby sites with 1 month of history; 14-day trial

Source code

OpenRev

Open source (MIT)

Simple Analytics

Proprietary; the tracking scripts are MIT-licensed

Hosting

OpenRev

You host it: Cloudflare Workers + D1, Docker or Node.js, with D1, SQLite or PostgreSQL

Simple Analytics

Hosted in the EU, mainly in the Netherlands

Revenue attribution

OpenRev

Built in: payments are linked to visitors and the channel that brought them, with LTV and renewals by source

Simple Analytics

No

Payment providers

OpenRev

Stripe, Lemon Squeezy, Paddle, Polar, Dodo Payments, Creem, Shopify, WooCommerce, Gumroad, Paystack and Razorpay, plus a custom webhook and a Payments API

Simple Analytics

No

Cookies

OpenRev

First-party visitor ID by default; optional cookieless mode per site

Simple Analytics

Cookieless, with no visitor IDs

Goals & funnels

OpenRev

Simple Analytics

Goals, including multi-step goals (paid plans)

Visitor journeys

OpenRev

Simple Analytics

No

Realtime view

OpenRev

Simple Analytics

Live visitor counter

API

OpenRev

REST API with an OpenAPI spec

Simple Analytics

Stats, Export and Admin APIs

MCP server for AI agents

OpenRev

Built into every install

Simple Analytics

No

Alerts

OpenRev

Payments, goals, traffic spikes and digests to Slack, Discord, Telegram, email or webhooks

Simple Analytics

Weekly or monthly email reports

The main differences

Revenue

Simple Analytics events are counts, and it has no revenue reports or payment-provider integrations. OpenRev shows revenue, conversion rate and revenue per visitor for every channel, campaign, page, country and device.

Visitors

By design, Simple Analytics has no visitor IDs, so there are no journeys, and the steps of a multi-step goal aren't tied to one session (it renamed funnels to goals for that reason). OpenRev has funnels and per-visitor journeys.

Hosting

Simple Analytics is hosted on EU infrastructure, with no self-hosted option. OpenRev always runs on your own infrastructure.

Cookies

Simple Analytics stores nothing in the browser and says analytics consent isn't required. OpenRev stores a first-party visitor ID by default and offers a cookieless mode per site.

Price

Simple Analytics is priced by pageviews, plus $20/month for each extra user. OpenRev is free, with no limits on users or traffic beyond what your host can handle.

Which one fits you

Choose Simple Analytics if

  • You want cookieless, EU-hosted traffic numbers, for example alongside Google Analytics.
  • You don't need revenue or per-visitor data.
  • You want a managed service with nothing to host.

Choose OpenRev if

  • You want to see revenue by channel, campaign and page.
  • You want funnels and visitor journeys.
  • You want to self-host and invite your whole team at no extra cost.

Switching from Simple Analytics

Add OpenRev's script alongside Simple Analytics and connect your payment provider; the two don't interfere. Simple Analytics history isn't imported.

OpenRev and Simple Analytics: questions

Does Simple Analytics track revenue?

No. Its events are counts, and it has no revenue reports or payment-provider integrations. OpenRev attributes payments from 11 providers to the visitors and channels that brought them in.

Can I self-host Simple Analytics?

No. Simple Analytics is hosted on EU infrastructure, and its site says there are no servers for you to manage. OpenRev is self-hosted on Cloudflare, Docker or Node.js.

Is OpenRev cookieless like Simple Analytics?

Optionally. Simple Analytics is always cookieless. OpenRev stores a first-party visitor ID by default, which keeps revenue attribution accurate when people buy days after their first visit, and has a per-site cookieless mode that uses a daily-rotating hash instead.

Try OpenRev on your own site

One command sets it up on Cloudflare, Docker or Node.js. It's free.

Sources

Facts about Simple Analytics come from these pages, read on October 25, 2026. Facts about OpenRev come from its source code and docs. Spotted something out of date? Open an issue.

More comparisons

Simple Analytics is a trademark of its owner. OpenRev is not affiliated with, endorsed by or sponsored by Simple Analytics.